Well . . . . you’re going to see this blog take on a 3D theme shortly as I have recently accepted a position with a company in Burbank called 3ality Digital.  If you already know 3D then you already know who 3ality is but if you don’t, they are the Gold Standard of 3D whether it’s Feature, Live Broadcast or anything else.  Quite simply the best in 3D.

Living in LA was the furthest thing from my mind but this was just too good an opportunity to pass up.  I do want to mention that I very much enjoyed my time at ASG.  They are an outstanding group of people who I have become very good friends with.  I learned a lot and can say without hesitation they are some of the best minds in the industry.  Thank you Dave Van Hoy in particular for everything you did for me.

As they say though, the only constant is change and here I sit in LA trying to comprehend all that 3D has to offer.  And I thought Xsan was complicated. . . .  =)   I’m really looking forward to what lies ahead here at 3ality.  It’s an amazing company which I believe is poised for great success.  I can’t guarantee I’ll post often but will do my best to be at least semi-consistent.

tb

Well for those of you not satisfied with your puny 65″ Plasma, fret no more . . . . Panasonic has come to the rescue with their 4K, 3D 152-inch Plasma.  Yep, I said 152-inch – thats almost 12 feet wide and over 6.5 feet tall.  Can you imagine the power that thing must draw or the amount of heat it must give off?!  Put your hand up to the screen of a plasma that’s been on for a while and you’ll know what I’m talking about.  Here are some of the unbelievable figures I do have:

MSRP: $500,000

Cost for Pedestal Stand: $55,000

Cost for Wall Mount: $25,000

Weight: 1,300.07 lbs!!!!

Native Resolution: 4,096 x 2,160

Native Contrast: 5,000,000:1

4K resolution can be input through HD - SDI(Dual Link x 4) or DVI (Single Link x4) and it has a 17:9 Aspect Ratio.  We have sold one of Panasonic’s 103-inch plasmas and it was quite the adventure – I can only imagine trying to wrestle this guy around.  Anyhow, start trying to convince your wife now as to why this is a must for the basement – Imagine Oprah in 152-inches of  . . . . on second thought, maybe it’s not such a good idea. . . .

tb

Assimilate released SCRATCH 5.2 last week.  SCRATCH, for those of you not familiar, is one of the industry’s most comprehensive digital cinema and broadcast imaging tool for dailies, conforming, color grading and finishing. SCRATCH 5.2 offers new features that allow post-production artists to boost their creativity and productivity in both the grading and finishing of complex projects as well as the dailies workflowA few of the new features include:

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